{"id":10659,"date":"2025-02-01T21:58:08","date_gmt":"2025-02-01T21:58:08","guid":{"rendered":"https:\/\/franchisemore.com\/?page_id=10659"},"modified":"2025-02-02T18:32:16","modified_gmt":"2025-02-02T18:32:16","slug":"masterfranchise-alma","status":"publish","type":"page","link":"https:\/\/franchisemore.com\/index.php\/franchise-verenlere\/masterfranchise-alma\/","title":{"rendered":"Masterfranchise alma"},"content":{"rendered":"\n<p>Yurt d\u0131\u015f\u0131ndan masterfranchise alacak giri\u015fimciler i\u00e7in birbirini izleyen \u00fc\u00e7 hizmet paketimiz var. \u00dc\u00e7 a\u015fama birbirinden ba\u011f\u0131ms\u0131z fiyatland\u0131r\u0131l\u0131r, uygulan\u0131r, giri\u015fimci ihtiya\u00e7 duydu\u011fu hizmetleri kendi se\u00e7er.<\/p>\n\n\n\n<p><strong>1) Ara\u015ft\u0131rma<\/strong>&nbsp;kapsam\u0131nda \u015fu \u00e7al\u0131\u015fmalar yap\u0131l\u0131r<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Giri\u015fimcinin kendisi ve ko\u015fullar\u0131 ara\u015ft\u0131r\u0131l\u0131r, \u00f6zellikleri, kaynaklar\u0131, istekleri, tercihleri, yat\u0131r\u0131mdan beklentileri, vizyonu, y\u00f6netim becerisi anla\u015f\u0131l\u0131r<\/li>\n\n\n\n<li>\u0130stenilen sekt\u00f6rlerde pazar\u0131n geli\u015fti\u011fi \u00fclkeler incelenir, ba\u015far\u0131l\u0131 markalar ara\u015ft\u0131r\u0131l\u0131r,\u00a0masterfranchise verebilecek olanlar\u0131n ko\u015fullar\u0131 \u00f6\u011frenilir, uygun bulunanlar giri\u015fimciye \u00f6nerilir<\/li>\n\n\n\n<li>Giri\u015fimci taraf\u0131ndan uygun bulunan markalar i\u00e7in yerel pazar ko\u015fullar\u0131, yer bulma olanaklar\u0131, al\u0131\u015fveri\u015f merkezlerinin talebi, markan\u0131n geli\u015fme potansiyeli, franchise vermesi halinde ne talep g\u00f6rece\u011fi\u00a0ara\u015ft\u0131r\u0131l\u0131r<\/li>\n\n\n\n<li>Olas\u0131 markalar i\u00e7in maddi ve gayr\u0131maddi analiz yap\u0131l\u0131r, getiri beklentisini g\u00f6steren SEBON tablosu \u00e7\u0131kar\u0131l\u0131r<\/li>\n<\/ul>\n\n\n\n<p><strong>2) Anla\u015fma&nbsp;<\/strong>kapsam\u0131nda \u015fu \u00e7al\u0131\u015fmalar yap\u0131l\u0131r<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Giri\u015fimci taraf\u0131ndan se\u00e7ilen yabanc\u0131 marka ile temas kurulur, yaz\u0131\u015fma ve konu\u015fmalar yap\u0131l\u0131r<\/li>\n\n\n\n<li>Yabanc\u0131 markan\u0131n istedi\u011fi bilgiler derlenir, \u00fclke raporu haz\u0131rlan\u0131r<\/li>\n\n\n\n<li>Masterfranchise anla\u015fmas\u0131 incelenir, pazarl\u0131k stratejisi belirlenir, ko\u015fullar m\u00fczakere edilir<\/li>\n\n\n\n<li>Maddi ko\u015fullar incelenir, giri\u015fimin karl\u0131l\u0131\u011f\u0131 sorgulan\u0131r, son pazarl\u0131k a\u015famas\u0131nda giri\u015fimci isterse yan\u0131nda yer al\u0131n\u0131r<\/li>\n\n\n\n<li>Markan\u0131n yay\u0131lma potansiyeli \u00e7\u0131kar\u0131l\u0131r, olas\u0131 yerler de\u011ferlendirilir, \u00f6n temaslar yap\u0131l\u0131r<\/li>\n\n\n\n<li>Giri\u015fimcinin kendi a\u00e7mas\u0131 gereken i\u015fletmeler, i\u015fletmenin ba\u015far\u0131 kriterleri, ne zaman franchise edilebilece\u011fi veya devredilebilece\u011fi \u00e7\u0131kar\u0131l\u0131r<\/li>\n\n\n\n<li>Giri\u015fimin maddi ve gayr\u0131 maddi de\u011ferlendirmesi yap\u0131l\u0131r, SEBON tablosu \u00e7\u0131kar\u0131l\u0131r<\/li>\n<\/ul>\n\n\n\n<p><strong>3) Uyarlama<\/strong>&nbsp;kapsam\u0131nda giri\u015fimci ile birlikte \u015fu \u00e7al\u0131\u015fmalar yap\u0131l\u0131r<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Markan\u0131n pazar konumlamas\u0131 yap\u0131l\u0131r<\/li>\n\n\n\n<li>Tipik bir i\u015fletmenin veya farkl\u0131 i\u015fletme konseptlerinin format\u0131, yat\u0131r\u0131m\u0131, kazanc\u0131 belirlenir<\/li>\n\n\n\n<li>Franchise el kitaplar\u0131 terc\u00fcme edilir, gereken yerleri de\u011fi\u015ftirilerek yerel ko\u015fullara adapte edilir<\/li>\n\n\n\n<li>\u0130\u015fletmede uygulanacak ilkeler, i\u015fletme ve pazarlama usulleri, t\u00fcketici fiyatlar\u0131 ve sat\u0131\u015f ko\u015fullar\u0131 belirlenir<\/li>\n\n\n\n<li>\u0130\u015fletme kadrosu kurulmas\u0131nda yard\u0131mc\u0131 olunur Franchise anla\u015fmas\u0131 haz\u0131rlan\u0131r<\/li>\n\n\n\n<li>Sistemin gere\u011fi olan e\u011fitim ve denetim sistemi uyarlan\u0131r<\/li>\n\n\n\n<li>Franchise alacaklara uygulanacak franchise ko\u015fullar\u0131, franchise alacak giri\u015fimcilerin ideal niteliklerini ve franchise pazarlama esaslar\u0131 belirlenir<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Yurt d\u0131\u015f\u0131ndan masterfranchise alacak giri\u015fimciler i\u00e7in birbirini izleyen \u00fc\u00e7 hizmet paketimiz var. \u00dc\u00e7 a\u015fama birbirinden ba\u011f\u0131ms\u0131z fiyatland\u0131r\u0131l\u0131r, uygulan\u0131r, giri\u015fimci ihtiya\u00e7 duydu\u011fu hizmetleri kendi se\u00e7er. 1) Ara\u015ft\u0131rma&nbsp;kapsam\u0131nda \u015fu \u00e7al\u0131\u015fmalar yap\u0131l\u0131r 2) Anla\u015fma&nbsp;kapsam\u0131nda \u015fu \u00e7al\u0131\u015fmalar yap\u0131l\u0131r 3) Uyarlama&nbsp;kapsam\u0131nda giri\u015fimci ile birlikte \u015fu \u00e7al\u0131\u015fmalar yap\u0131l\u0131r<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":10649,"menu_order":4,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-10659","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/franchisemore.com\/index.php\/wp-json\/wp\/v2\/pages\/10659","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/franchisemore.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/franchisemore.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/franchisemore.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/franchisemore.com\/index.php\/wp-json\/wp\/v2\/comments?post=10659"}],"version-history":[{"count":2,"href":"https:\/\/franchisemore.com\/index.php\/wp-json\/wp\/v2\/pages\/10659\/revisions"}],"predecessor-version":[{"id":11079,"href":"https:\/\/franchisemore.com\/index.php\/wp-json\/wp\/v2\/pages\/10659\/revisions\/11079"}],"up":[{"embeddable":true,"href":"https:\/\/franchisemore.com\/index.php\/wp-json\/wp\/v2\/pages\/10649"}],"wp:attachment":[{"href":"https:\/\/franchisemore.com\/index.php\/wp-json\/wp\/v2\/media?parent=10659"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}